We are VIVIANNA
We are VIVIANNA
From Hamburg. Since 2012.
We create meaningful jewellery for your stories,
your special moments and the people
who are close to your heart.

From the founder
When a piece is created with care and mindfulness, it is full of beautiful energy and has a soul of its own.
And when you then add personal details … you end up owning more than just a piece of jewellery.
VIVIANNA began in Hamburg in 2012 – with just me, a former medical student who had the courage to follow her own dream and choose a new path. With a basement room, a little courage and a great deal of curiosity. That was the beginning of VIVIANNA.
The name VIVIANNA is very personal and special to me.
It comes from the names of my two daughters: Vivi and Anna. Two names, two hearts – and also the deepest inspiration for founding this brand. That is why VIVIANNA is not only my creative expression but also carries my family, my love and my life story within it.
Today, that small beginning has grown into a team of many wonderful people. They craft, pack, advise, listen and work with me every day to turn small pieces of jewellery into meaningful gifts, keepsakes and companions.
Today I am grateful that VIVIANNA tells not only my story but also the stories of many people who wear our jewellery, give it as gifts and fill it with meaning.
Because in the end, it is never just jewellery.
It is a feeling that lasts.
Na Wang
VIVIANNA Founder & Designer
How your personal piece of jewellery comes to life – from our idea to your special moment.

Every piece of jewellery begins with an idea. We sketch, test shapes and think about how a small detail can become a personal companion.

We choose our materials with care – from pearls and gemstones to chains, pendants and little symbols. Everything should not only look beautiful but also feel good.

Many of our pieces are made by hand, step by step. It is not just about technique, but also about patience, sensitivity and a good eye for detail.

A name, a date, an initial or a small symbol makes your piece of jewellery unique. Engraving turns a beautiful piece into something very personal.

Then all the elements are carefully assembled – chains, pearls, pendants, birthstones or small details. This is how individual parts become a harmonious whole.

Some joins need particular precision. When soldering or welding, we make sure your piece of jewellery is sturdy, fine and neatly finished.

Our pieces of jewellery are carefully checked – and sometimes kept under strict observation, too. Our four-legged supervisor takes this job very seriously, by the way. Most of the time.

Many of our pieces are gifts for special people. That is why we package them lovingly – ready for birthdays, christenings, First Communions, weddings or small everyday moments full of meaning.

Finally, every piece is carefully checked, securely packed and sent on its way – so that it reaches you exactly as intended: personal, loving and full of meaning.
Every piece of jewellery begins with an idea. We sketch, test shapes and think about how a small detail can become a personal companion.
We choose our materials with care – from pearls and gemstones to chains, pendants and little symbols. Everything should not only look beautiful but also feel good.
Many of our pieces are made by hand, step by step. It is not just about technique, but also about patience, sensitivity and a good eye for detail.
A name, a date, an initial or a small symbol makes your piece of jewellery unique. Engraving turns a beautiful piece into something very personal.
Then all the elements are carefully assembled – chains, pearls, pendants, birthstones or small details. This is how individual parts become a harmonious whole.
Some joins need particular precision. When soldering or welding, we make sure your piece of jewellery is sturdy, fine and neatly finished.
Our pieces of jewellery are carefully checked – and sometimes kept under strict observation, too. Our four-legged supervisor takes this job very seriously, by the way. Most of the time.
Many of our pieces are gifts for special people. That is why we package them lovingly – ready for birthdays, christenings, First Communions, weddings or small everyday moments full of meaning.
Finally, every piece is carefully checked, securely packed and sent on its way – so that it reaches you exactly as intended: personal, loving and full of meaning.















